The North Face Outdoor Festival — Ariel Monsour

The North Face
Outdoor Festival

The brief was to dream up a proprietary, rock climbing, trail running, art + music multi-day experience for the next generation of explorers. The solution was this winning, 7-figure pitch pitch for a highly curated outdoor festival that still had an urban edge, positioning The North Face as a sportswear leader and athlete advocate from city streets to mountain tops.

My Role: Creative Director
My Team: Senior Strategist, Senior Designer

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Nike Womens

Chase Sapphire